Pandemic pricing: Are we trying to buy less expensive wine?

New data shows consumers have been targeting less expensive varietals

"Who knew this sauvignon blanc would taste better than chardonnay -- and cost half the price?"

Some surprising pricing news from one of the country’s most respected wine analysts: Consumers have been targeting less expensive wine for more than a year. Sales of varietals that cost less, like sauvignon blanc and “red blends,” are up, while the totals for m…